The GSTC Attraction Standard continues the esteemed legacy of GSTC as the executor of the inclusive process by which sustainable travel and tourism standards are developed and managed globally. The Attraction Criteria were developed using the same rigorous, systematic, and inclusive methodology as the GSTC Industry Standards and the GSTC Destination Standard. This approach has ensured that these criteria have been adopted as global standards by numerous public and private sector organizations with diverse political systems and cultural approaches. The criteria are based on universal concepts free from any prejudice.
The main applications of the criteria include:
Helping to define sustainability holistically,
Raising awareness of the scope and nature of sustainability,
Providing a foundation for sustainability certification,
Serving as a fundamental guide for attraction businesses to become more sustainable; In this context, it also contributes to the identification of more sustainable suppliers and service providers,
It provides increased market access opportunities for sustainable businesses and guides attractions in selecting suppliers and business partners,
It helps consumers recognize sustainable attraction businesses,
It contributes to media outlets providing a common criterion for defining sustainable attractions,
It creates a starting point for developing sustainable attraction business requirements for the public and private sectors,
It serves as a basic guide for training and educational activities to be carried out by universities, tourism and hotel schools, and professional organizations,
It demonstrates an example of leadership that encourages other actors to take action.
GSTC Attraction Standard
